NANCY ZOUContact Me! : LinkedIn
| Email: nancyzouw88@gmail.com
This project entailed a commission from the Emily Carr University of Art + Design’s administration to create banners that showcase the institution and its exceptional programs. The primary objective was to achieve a seamless integration of the banners with the existing school branding, while concurrently captivating the attention of students-to-be.
The Harbin ice festival is the world’s largest ice & snow festival. They offer winter experiences you can’t find anywhere else. While conventionally targeting a diverse audience, with a particular emphasis on tourists and children, I propose an innovative approach that embraces contemporary trends, infusing the essence of icy textures and sensations. This rendition of the festival’s branding would involve blending typographic systems from multiple languages, such as simplified Chinese and English.
